HiLoCyber began with two friends who shared the same passion for technology, hustle, and creating something bigger than themselves. I’m Marcus Rivera, born and raised in San Diego, and my business partner Jalen Brooks is from Oakland. Even though we came from different cities, we connected over one vision: making premium technology accessible to everyone at prices that actually make sense.

From the beginning, our goal has been more than just selling products. We wanted to create a community where people feel confident they’re getting authentic devices, unbeatable prices, and fast, reliable service. Every item we bring into our store—from earbuds and smartwatches to gaming gear and accessories—is chosen with care, tested for quality, and backed by the same standard we expect for ourselves. If we wouldn’t use it, we won’t sell it.

Today, HiLoCyber is more than a brand—it’s a reflection of who we are and what we believe in. We stand for ambition, hustle, and making things possible, no matter where you come from. From San Diego to Oakland and beyond, we’re proving that with vision, hard work, and consistency, you can bring high-quality technology to everyone. This is our story, but it’s also an invitation to you: join us, shop smart, and be part of the HiLoCyber movement.